Lot's of Artists often ask me, What's the #KeyToSuccess when it comes to marketing themselves. Is there a recipe that would make a difference. The Answer is Yes, there is, If you take a look at some well known #Brands regardless of the product, the marketing approaches are the same. It doesn't matter whether a company is introducing a new product or defending it brand's position in the market place the approach to winning, is always the same. Here's what the major brands always do.